The role of a search engine is to provide the searcher the most relevant content. So naturally it makes sense that you should do well by simply providing content on the internet that is relevant to your target market.
I recently read an article that was retweeted by @QuirkEducation from Daily SEO Tip that made me [...]
Content is the key!!!
I could stop writing now because it is that simple but I would like to expand on this a little more. The content that you create for your social media campaign will determine the success of your campaign. In creating content for your website it is important to look at a number [...]
Yesterday I was emailed over facebook by a follower of this blog. I still get a kick when people touch base and tell me that they actually read everything I write up here. The gentleman that emailed (lets call him Frank) wanted to know how to manage all your social networks and still have a [...]
Twitter has millions and millions of user profiles. Each profile is doing its best to promote their message to their followers. As you can imagine this has become a fairly competitive place to promote yourself. Lets look into a few tips to help your twitter to break through the clutter of tweets, twits, twerps and [...]
Wordpress is my favourite platform for building blogs. The main reason for this is because of the wide range of plugins available to give your website that extra edge. I thought I would quickly share my top three social networking plugins for the Wordpress platform.
Third Place: AddThis Wordpress Plugin
The Addthis plugin makes it easy to [...]
So you jumped into social media ad have found it to be a waste of time and of very little value to you. I want to suggest that maybe the problem is not social media but rather how you are using it. Here are three possible reasons why social media does not work for you:
You [...]
Is your internet portfolio sticky?
Does your domain name stick in the mind of your clients, or even better, your future clients?
Researching the available names for your product or service can be tiresome and confusing because of the different views expressed all over the internet. My advice (to add to the confusion) would be to make [...]
As more and more businesses take steps to block facebook from the working environment I have been wondering how facebook would react.
It is obvious that Facebook needs to retain communication with facebook users in a spam free manner in order to maintain their interest and loyalty. So a new small feature may have the power [...]
Vanity URL’s in Facebook are a neccessity to effective social media marketing
The ability to create your own custom URL’s for facebook have been around since about June in 2009 but for some reason the South African public have been slow to catch on. Custom URL’s are possibly the most important aspect of your social media [...]
Seth Godin, one of the worlds most respected bloggers and new media marketers, and he should be. His expertise and wisdom in these marketing arena’s is invaluable.
However, my advice would be to stop following him on Twitter and Facebook. Seth has publically made it clear that he does not believe on social media (specifically Facebook [...]
