I spent last week in Johannesburg and had a chance to chat to Barry Bramley about social media in South Africa. Barry has since put our conversation down on a podcast which captures a few clear points about social media. Bearing in mind alot of the content here is just my opinion but we looked [...]
I am a fan of focus! It always gives you a better return for the same effort. Social media is no different. When looking at Facebook and Twitter most people know that you can link Twitter and Facebook so that you only update one and the other updates automatically. I have warned people about linking [...]
Everyone is talking about the privacy rights of Facebook at the moment but a very interesting statement was made by Mark Zukerberg in a recent interview: Let me paint the two scenarios for you. They correspond to two companies in the Valley. It’s not completely this extreme, but they are on different sides of the [...]
Homer is more popular than Obama, people spend a total of 8.3 billion hours on Facebook each month, 70% of fFacebookers live outside the US and if you’re summoned to court over Facebook in Australia its considered legally binding.
Facebook has recently announced new analytic measurement platforms that will make it easier to justify the marketing power of social media. Facebook Insights: The new and improved insights platform for measuring the activity on your Facebook pages has added a few interesting points: 1) How many people have hidden your updates from their Live Feed? [...]
Probably the most daunting experience I have ever had was to coach Keith Coats in Social Media. Keith is a well respected and seasoned leadership coach. So I was nervous that I would not hold up under the pressure. Well Keith turned out to be great to coach, he was very interested in learning and [...]
A few weeks ago I wrote on the Ideat blog that Facebook had the potentional to become the King of the Internet. This was highlighted by the fact the Facebook had been the most visited website in the US a week or two earlier.More recently Facebook has become the most popular searched brand in the [...]
Tich Smith went through a Facebook social media training programme in order to access the tools to share the vision for his latest project. LIV has a powerful vision and a unique take on how to solve the problem of widows and orphans in South Africa. Their vision is to provide holistic residential care for [...]
The biggest question I am asked as a social media coach has been “what should I use to promote my business? A page or a group?” Well now we have something new to consider: Facebook Community Pages What it looks like and why have one? A Community Page looks and feels exactly like a normal [...]
The International Hotel School (IHS) hosted Mike Saunders for two days as he worked with IHS and members of the Three Cities Marketing team. The workshops took the candidates through a fun and strategic understanding of how to use Facebook and Twitter as a marketing vehicle. This is what some of the candidates had to [...]
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